10
in Uncertain Times
Authenticity
Let’s clear up another misconception:
authenticity isn’t about “saying whatever you
want” with no care for how it lands or impacts
others.
The definition of authenticity is when your
words and actions are congruent with your
beliefs and values.
But here’s the kicker: how do you actually
know what you believe?
Most of our foundational beliefs are formed by
the time we’re seven years old. They come from
caregivers, culture and early experiences. Most
of us never pause to re-evaluate the beliefs
that we build our entire lives upon. Yet if those
beliefs don’t support who you feel you’re truly
meant to be, how can you expect to feel aligned
while living by them?
Organizational psychologist Dr. Tasha Eurich
found that while 95% of people think they’re
self-aware, only 10–15% actually are. That gap
between how we think we show up and how
we actually show up? That’s where anxiety,
stress and self-doubt often live. And in that
hat’s more than a startling realization,
it’s a soul-level wake-up call.
In times like these that for many feel
very socially, economically, emotionally
uncertain, one of the most powerful choices
you can make is to come back to you.
It’s important to understand that this isn’t
just about mindset or personal development.
It’s about resilience in the face of external
challenges, and what you have control over.
In times when everything feels uncertain, the
power of aligning with who you are becomes
the antidote. Your authenticity can become
your internal safety net; a stabilizing force when
the world feels anything but stable.
More Than a Buzzword
You might feel that authenticity is an overused
word. It has been among the top searched
words of the year online the last few years. But
just because it’s used a lot, does not make it a
hollow subject.
Studies show that an average of 50% of adults report they
aren’t living in alignment with their true selves.